Digital Presence 101: Unleashing Your Inner Digital Child

Phillip Mauracher • January 14, 2024

You've decided to dip your toes into the vast ocean of the internet. Buckle up, my digital friend, because we're about to embark on a journey filled with memes, hashtags, and a sprinkle of magic internet dust to boost your digital presence. It's like Hogwarts but for the web – minus the owls, but filled with plenty of trolls and Voldemorts.




Step 1: Summon the Digital Genie

First things first, summon the digital genie. No, it won't grant you three wishes, but it might help you with a kick-ass website. Remember, a website is like the magical doorway for your brand – it needs to attract attention, be functional, and invite everybody in. If coding sounds scarier than a haunted house, fret not! The awesome designers at Studio 1585 are here to help grant your wishes.  Contact us for a free consultation!



Step 2: Be the Beyoncé of Branding

Now that your website is up and running, it's time to channel your inner Beyoncé and brand yourself like a superstar. Choose colors that speak to your soul, create a logo that could rival the Mona Lisa, and sprinkle a tons of personality on every pixel. Remember, people should look at your branding and think, "Wow, this is so them! I want to work with them!" If your brand was a flavor, what would it be? Bacon? Frosting? Coffee? Perfect! Go with that.



Step 3: Social Media: More Than Cat Memes

Social media – the place where cat memes reign supreme. But, my friend, it's also a goldmine for building your digital empire. Pick platforms that suit your vibe. Are you an Instagram aficionado or a FB qween? Yaas! Share content that's a perfect cocktail of relatable, funny, and informative content. And, of course, never underestimate the power of a well-placed GIF. If it doesn't make you snort-laugh, it's not doing its job.



Step 4: SEO – Not as Scary as it Sounds

SEO – the three-letter acronym that sends shivers down spines. Fear not, for it's not as scary as it sounds. Think of SEO as your digital tour guide, helping others find your website in the vast wilderness of the search engines. Sprinkle keywords like fairy dust, but be strategic, and don't word vomit. Google is smart, but it's not a mind reader. If your website sells artisanal pickles, make sure your content screams, "We're practically the pied-piping Picasso of puckering pickles!" Trust me, Google will appreciate the honesty.



Step 5: Google Analytics – Not Just for Data Nerds

Google Analytics – the backstage pass to your website's concert. It's not just for data nerds; it's for anyone who wants to know what's working and what's not. Dive into the metrics like you're Sherlock Holmes solving a digital mystery. Which pages are getting applause, and which ones need a little more rehearsal? Did Professor Plum view your site in the conservatory? With Google Analytics, you'll find out.



Step 6: Make Friends with Blogging

Blogging – because who doesn't love a good virtual soapbox? Share your thoughts, insights, and maybe a conspiracy theory or two. Be the Bob Ross of your niche, sharing wisdom and creating a community that feels like a cozy, magical painting. Humor or interesting content is your secret weapon. But don't blast your blog too often!



Step 7: Email Marketing – Not as Dull as Your Aunt Mildred's Chain Emails

Email marketing – it's not as dull as your insurance actuarial tables but it does promise riches if you forward them to 10 friends. Build a mailing list and treat it like a VIP club. Send out newsletters that make your subscribers feel like they're getting the juiciest gossip before anyone else. (BTW, did you hear what Britney did? OMG!)



Step 8: Engage, Engage, Engage

Engage with your audience like you're the host of the coolest party in town. Respond to comments, ask questions, and be as approachable as that one friend who always has snacks. Even if that one troll dumps on your feed. Take the high road, roll your eyes, and give an answer as sweet as cake (or mud). Social media is a two-way street, and the more you engage, the more your audience will feel like part of your digital family.




So there you have it – a crash course in unleashing your inner digital queen, king, jester, or whatever you want to be. Remember, the internet is your playground, and with the right mix of wit, charm, and a touch of internet smarts, you'll have people flocking to your digital doorstep. May your memes be dank, your hashtags legendary, and your digital presence absolutely epic!


Contact us today!  We are here to help you launch your digital presence!


Image of Denver from 1860s to current day merged together

From Gold Rush to Digital Success

By Phillip Mauracher • May 30, 2024
A Brief History of Denver's Small Business Scene
Cogs representing a the complexity of the internet.

How the Web Works: a Cheesy Description

By Phillip Mauracher • May 10, 2024
A Cheesy Description of How the Web Works, Literally Cheesy
Hera, Athena, Aphrodite, Tyche dance in the rain of prosperity.

Help Us Grow: We Would Love Your Referrals!

By Phillip Mauracher • May 9, 2024
May Hera, Athena, Aphrodite, and Tyche Rain Prosperity Upon Us!
A frustrated ghost on the phone after having been ghosted

Ghosted, Frustrated, but Unbowed

By Phillip Mauracher • April 19, 2024
In the wild world of sales, getting ghosted is almost a rite of passage. Like a bizarre initiation ritual, it tests your mettle, douses you in frustration, and leaves you bewildered, staring at your phone or email, wondering, "What the hell?" But here’s the twist—every seasoned sales veteran will tell you that the struggle is absolutely worth it.
A robot giving a spider monster a balloon in an act of kindness

The Power of Kindness in Business

By Phillip Mauracher • March 23, 2024
Have you ever been on the receiving end of a business relationship or transaction in which you could just tell the other person didn't connect with you or yelled at you or just did not care? You were just there as what felt like an annoyance in their world. We live in a society in which businesses fiercely compete for attention and loyalty - and money. The gentle art of kindness often gets overshadowed by aggressive marketing strategies and cutthroat tactics. Studio 1585 embraces a culture of connection, compassion, and kindness, integrating it into every aspect of every service we provide. We are here to create meaningful connections.
A cat buying catnip on a mobile web site

Did Your Web Design Agency Forget to Make Your Site Mobile?

By Phillip Mauracher • March 9, 2024
Have you ever been on your phone and visited a website only to find it was so tiny you couldn't read it, or the site was just unusable on a phone. If you're like me, I can't stand that and I'll just leave the site. Why in the heck would any web design agency let that happen? We've had mobile browsing for almost 20 years now! That is where Studio 1585 comes in. We can help get your website in order and make it mobile friendly, or we can help your designers out too.
Hands holding letters spelling out LGBTQ

Why Gay-Friendly Web Design and Social Media Marketing Matters

By Phillip Mauracher • February 11, 2024
In today's increasingly diverse and fractured world, businesses and brands are realizing the importance of creating a welcoming and inclusive online environment. This is particularly important when it comes to web design and social media marketing. Simply displaying a rainbow badge, or any other badge, on your website or social media profile is no longer enough! In order to truly engage with the gay community and attract a diverse range of customers, it's crucial to go beyond the surface and ensure that your digital presence is genuinely friendly for gay folks.
LGBTQIA+ owned business

We Are Proud to Announce We Have Joined the Colorado LGBTQ Chamber of Commerce!

By Phillip Mauracher • January 29, 2024
We are proud to announce we have joined the Colorado LGBTQ Chamber of Commerce in a step towards promoting diversity and equality. By joining, we have added our powerful voice to their mission of advocating for inclusive businesses. With a strong commitment to supporting LGBTQ-owned businesses and promoting their growth, the Colorado LGBTQ Chamber of Commerce is an invaluable addition to the LGBTQIA+ community.
Three smiley faces representing the perfect audience.

Creating a Website for the Customers You Need

By Phillip Mauracher • January 20, 2024
You took one of the most important first step in getting your business online. Your website is your company's digital calling card. It needs to be good looking and provide the information that your customers are looking for. Are you unsure about the content or the audience, your site might not be appealing to the right types of consumers if you don't get it right. You wouldn't make a carnivore website for vegans, would you?
logo for denver pc solutions

We are proud to have Denver PC Solutions as a partner!

By Phillip Mauracher • December 8, 2023
🎉🎉🎉 We are absolutely thrilled to extend a warm welcome to our newest member, Denver PC Solutions! Check out the amazing computers they have built and have in stock. It's like Tron, but better! They offer an array of services including: Gaming PC Builds: Offering custom and pre-built ultra-modern gaming PCs. Computer Repair: Offering repair services for PCs, laptops, or other devices. PC Sales or Custom Builds: Providing sales of pre-built or custom-configured PCs tailored to specific needs or preferences. Software Services: Providing software solutions, installations, or guidance for customers' computer systems.
More Posts
Share by: